Archive for the 'Australia' Category
Owl’s Hoots No. 13: Co-producing the Museum and what actually do we think we’re doing?
Monday, December 21st, 2009
Hoots No. 13 – 21 December 2009: “Co-producing” the Museum using social media; Education and “Radical Hope”: Noel Pearson’s essay on education and Indigenous Australians; an observation on the misdirection of attention on learning and teaching.
Co-producing the Museum – Social Media and Interaction with your Museum
On the Museum Marketing website Jim Richardson has written a very interesting article “A communications revolution – Coproducing the museum”. It is the text of a keynote address he gave to the Museum Association’s Social Media Day.
Amongst the things he has to say are these:
“Change in the internet has been clear for anyone to see, with the shift from static web pages to dynamic and sharable content and social networking. The internet is no longer just a place to find information; it is now a forum for collaboration, a place to create, curate and share content online. This has changed the way we work, influenced the way we think and adjusted our individual place in society forever.”
“The explosion in social media has created a socio-cultural shift; the way that people act is changing and audience expectations are snowballing both online and offline, and museums need to think beyond simply building a fan page on Facebook, writing a blog or starting to use Twitter to keep up with the change.”
He points out that people who use Facebook, iPhones, iTunes and Wikipedia, with its hyperlinks allowing users to “drill down” through information, find many of their interactions with museums, including their websites, to be unsatisfactory: static and difficult to engage with.
He quotes The Centre for the Future of Museums, “For Americans under 30, there’s an emerging structural shift in which consumers increasingly drive narrative. Technology is fundamentally enabling and wiring expectations differently, particularly among younger audiences, this time when it comes to the concept of narrative.
“Over time, museum audiences are likely to expect to be part of the narrative experience at museums. While the overall story might not change, how it is presented may change to allow visitors to take on a role as a protagonist themselves.”
He gives some really interesting examples of museums which have grasped change in the way they use social media to allow active interaction by virtual and physical visitors. Some of them are:
Tate Modern released songs, initially exclusively inside the museum, to which visitors could listen through listening posts and later on the Tate Tracks microsite, then invited the public to participate in searching for an additional track. The invitation potentially reached up to two million people. Young musicians were invited to compose a piece of music inspired by an artwork in the museum and the public were invited to vote for their favourite submitted composition.
The Metropolitan Museum of Art launched a project – ‘It’s time we MET’’ asking people visiting the permanent collection to photograph their experience and using Flickr enter it in a competition to star in a new advertising campaign. Almost a thousand pictures were posted; a panel of judges selected two winners and five runners up. (You can view these at ‘timewemet’.)
N8 Audiotours asked members of the public to create their own audiotours about items found in venues around Amsterdam.
Brooklyn Museum launched 1stfans. “A 1stfan membership is an interactive relationship with the museum that takes place online and in the museum. Part of this relationship is through websites like Facebook, Twitter and Flickr where private members’ areas contain content for 1stfan members. The content in these areas includes artists composing tweets, members sharing pictures, exclusive videos and access to an active online community.”
The V&A in London used a skillfully designed web page to lead people through webpages containing clues to which interested bloggers responded. “The bloggers received further cryptic messages over the next few weeks and 7thsyndikate also entered their real lives with graffiti planted near their homes and adverts placed in newspapers. This all ended with an instruction to dress in a hat and sunglasses, and with a newspaper under the left arm, these spies were to meet a man wearing a tan mac, bowler hat and dark shoes at the Albert Memorial in London. From here he marched them single file to the entrance of the V&A and the exhibition “Cold War Modern”. In total, 35 bloggers made it to the special preview of the exhibition.
Education: Noel Pearson
Those who read this blog will know of my interest in learning. I wrote a response recently to the Quarterly Essay, “Radical Hope” by Noel Pearson, director of the Cape York Institute for Policy and Leadership. The response was kindly posted on the “Save our Schools” site by Trevor Cobbold.
“‘Radical Hope’ traverses very important issues in respect of the education ‘gap’ between Indigenous and non-Indigenous students, maintaining cultural identity on the margin, the nature of learning and indigenous rights including responsibilities of governments on the one hand and individuals on the other.
“As Mr Pearson shows there are extremely significant findings from educational research relevant to the education of Indigenous students. Education in the western tradition of the dominant society in Australia does not by any means require suppression of Indigenous identity: in fact quite the contrary. Maintenance and strengthening of identity is fundamental to survival for almost everyone, a fact suppressed by advocates of assimilation. Diversity of identity strengthens society!”
Quarterly Essay 36, “Australian Story” by Mungo MacCallum includes a series of responses to Pearson’s essay by people such as Fred Chaney (a director of Reconciliation Australia), Peter Shergold (Secretary of the Department of Prime Minister and Cabinet 2003 to 2008) and Peter Sutton (University of Adelaide and South Australian Museum and author of “The Politics of Suffering…”).
Closing
While the world is crying out for creativity and innovation the attention, at least of the media and business and politicians, is focused on league tables, judging teacher effectiveness by student test scores and performance pay. All these are significantly flawed and little evidence of positve contribution of them is available. The studies of learning and education show that early childhood is the critical time for intervention and that well qualified and highly regarded teachers are what make, in the long run, the greatest difference to educational achievement and a life lived, along with encouragement at home and a strong sense of self worth.
It’s rather like the major issue of now being the personal behaviour of golfer Tiger Woods, as economist Paul Krugman observed in respect of global climate change and the COP15 meetings in Copenhagen in his debate with Bjorn Lomborg.
A recent contribution to On Line Opinion by Peter Vintila observed that “Most of us believe that climate policy aims to protect an endangered planet from a badly-ordered human economy. Now listen to just about any politician or industry spokesperson and you soon hear something different: the point, all of a sudden, is not to protect the planet but to protect the human economy from the planet.”
Owl’s Hoots No. 12: A Time for Action
Tuesday, December 8th, 2009
Hoots No. 12 - 8 December 2009: Global Climate Change and Museum Advocacy
In some recent commentary on challenges facing museums over the next several decades, the issue of controversy and advocacy has been mentioned. For instance, over at Museum 3.0 in the Forum a post by Lynda Kelly reports item 5 of the nine big themes for 2010 identified by Australian Museum director Frank Howarth as “Increasing our advocacy: taking a stance on things that matter”.
It should not be thought that museums have not been dealing with controversy or been concerned with advocacy though sometimes that advocacy has been rather muted and some controversial issues have been avoided.
Lynda Kelly has posted a very useful brief commentary on this subject and referenced an article “Museum Authority Up for Grabs: The Latest Thing, or Following a Long Trend Line?” by Daniel Spock, Director of the Minnesota History Center Museum program in the Fall 2009 issue of the journal Exhibitionist (p 6-10).
Global climate change is considered by many people to be the major issue confronting human society and the environment though in recent months people in some countries such as the US have put the issue at the bottom of their list of concerns. In this situation museums have the credibility and the responsibility to place in publicly accessible places information which is credible and authoritative.
If museums are concerned about advocacy then this issue – global climate change – is something to communicate about right now.
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The Monday 7 December issue of the Sydney Morning Herald contained an article by Deborah Smith referring to a document on climate change put together by Brett Parris who is a Research Fellow at Monash University and Chief Economist for World Vision Australia.
Entitled “University tackles sceptics’ arguments” it commenced, ““As World leaders gather in Copenhagen, efforts to undermine public confidence in the science of climate change have intensified. Sceptics have recently gained traction by exaggerating uncertainties in the research…”
Parris’ full document addresses 21 common objections to the arguments put forward in support of the proposition that global climate change is occurring and that it is due to activity of humans, principally through industrialization and the emissions of CO2. From my reading of documents at realclimate.org and other articles and presentations I would conclude that Parris’ document is as good a summary of the arguments and the evidence and an excellent refutation of the claims of others as I have seen.
One of the major parts of Parris’ document concerns the economic impacts of action to mitigate the effects of climate change. He points out that such action would have an impact of about 0.1 or 0.2 percent decline in income growth compared with “business as usual” (not taking account of an negative impact of climate change which is very important); this translates to a delay of four months or so by 2050 in reaching a certain target level.
(A video of a talk at the “One Just World” Forum in Melbourne 30 July 2008 by Brett Paris can be seen on Youtube (Part 1 and Part 2).
At the end of the document, Parris quotes Nobel prize-winner in economics Paul Krugman: “Writing after the vote on the Waxman-Markey climate change bill in the US Congress, Krugman considered the implications of unmitigated climate change for the US economy and for future generations. He concluded that continued denial of the link between anthropogenic greenhouse gases and climate change, with the aim of thwarting action to reduce emissions, was a form of treason:
“So the House passed the Waxman-Markey climate-change bill. In political terms, it was a remarkable achievement. But 212 representatives voted no. A handful of these no votes came from representatives who considered the bill too weak, but most rejected the bill because they rejected the whole notion that we have to do something about greenhouse gases. And as I watched the deniers make their arguments, I couldn’t help thinking that I was watching a form of treason – treason against the planet.”
Museums, especially natural history museums have concern for the natural environment and the future of the planet and life on it as a major focus of their endeavours. Whilst objectivity is often promoted as an important feature of the communications of museums, integrity must never be compromised. That includes a responsibility to communicate the latest understandings based on the best scientific research.
The document prepared by Brett Parris’ is a comprehensive summary of what is known about global climate change and its consequences. The issue of how the threat is to be mitigated is a different matter. But at least as Parris shows various alternative suggestions that climate change is not occurring or that it is caused by factors other than human activity cannot be supported on the evidence. And neither can the assertion that addressing the threat will cause economic disruption of great magnitude!
Over at New Matilda an item entitled “The Global Copenhagen Editorial” published December 7 reports that “On Monday more than 50 newspapers across the world published a common editorial calling for global action on climate change — but you won’t read it in Australia
“The following editorial was published on Monday by 56 newspapers around the world in 20 languages including Chinese, Arabic and Russian. Most of the newspapers featured it on their front page. But you won’t read it in Australia. According to a report in the Guardian, “The Age and the Sydney Morning Herald, pulled out [of the joint initiative] at a late stage after the election of climate change sceptic Tony Abbott as leader of the opposition Liberal party recast the country’s debate on green issues.”
The editorial begins, “Today 56 newspapers in 45 countries take the unprecedented step of speaking with one voice through a common editorial. We do so because humanity faces a profound emergency.
“Unless we combine to take decisive action, climate change will ravage our planet, and with it our prosperity and security. The dangers have been becoming apparent for a generation. Now the facts have started to speak: 11 of the past 14 years have been the warmest on record, the Arctic ice-cap is melting and last year’s inflamed oil and food prices provide a foretaste of future havoc. In scientific journals the question is no longer whether humans are to blame, but how little time we have got left to limit the damage. Yet so far the world’s response has been feeble and half-hearted.”
So what will your museum do?
OWL’S HOOTS NO. 7
Monday, May 25th, 2009
OWL’S HOOTS NO. 7 - May 25th, 2009
Early childhood education, the importance of teacher quality and training to students’ gains from schooling. Museums and schools and the impact of the digital revolution: those organisations which have failed to take advantage of the revolution have “withered where they stood”! And do directors of Art Museums know what they are talking about?
More on education, learning and schooling: (I have been reading extensively about this topic. The literature is extensive, the research of the highest quality and the notice taken by many politicians and the media of the findings has been less than impressive.)
Here are excerpts from some of the papers.
Early childhood: Early experiences have a uniquely powerful influence on the development of cognitive and social skills and on brain architecture and neurochemistry; both skill development and brain maturation are hierarchical processes in which higher level functions depend on, and build on, lower level functions and the capacity for change in the foundations of human skill development and neural circuitry is highest earlier in life and decreases over time. These findings lead to the conclusion that the most efficient strategy for strengthening the future workforce, both economically and neurobiologically, and improving its quality of life is to invest in the environments of disadvantaged children during the early childhood years.
“Economic, neurobiological, and behavioral perspectives on building America’s future workforce”, Eric I. Knudsen, James J. Heckman et al, Proceedings of the National Academy of Sciences vol. 103 no. 27, p10155–10162 (July 5, 2006)
This is an incredibly important paper bringing together neurobiological, behavioural and economic perspectives from studies of humans and other animals which make it absolutely clear that failure to invest significantly in early childhood development makes cognitive development in later life more difficult and more expensive. It also makes clear that health of the mother during pregnancy and involvement of the mother in early years of the child’s life is critical!
A wealth of research makes clear that these issues are particularly significant for families at the lower socio-economic levels of society. Early childhood intervention is not child minding but must involve qualified early childhood educators. Think of parental leave and the costs of good support in early life, the experiences of urban settings of high rise apartments and the lives of “minority” families which are portrayed time and again in TV police dramas.
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What matters is the quality of the teacher: Whereas students’ literacy skills, general academic achievements, attitudes, behaviours and experiences of schooling are influenced by their background and intake characteristics – the magnitude of these effects pale into insignificance compared with class/teacher effects. That is, the quality of teaching and learning provision are by far the most salient influences on students’ cognitive, affective, and behavioural outcomes of schooling – regardless of their gender or backgrounds. Indeed, findings from the related local and international evidence-based research indicate that ‘what matters most’ is quality teachers and teaching, supported by strategic teacher professional development!
“The Importance of Teacher Quality as a Key Determinant of Students’ Experiences and Outcomes of Schooling”, Kenneth J. Rowe (Australian Council for Educational Research), discussion paper prepared on behalf of the Interim Committee for a NSW Institute of Teachers (available on the NSW Institute of Teachers web site).
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Teacher training and teacher effectiveness: Measures of teacher preparation and certification are by far the strongest correlates of student achievement in reading and mathematics, both before and after controlling for student poverty and language status.
“Teacher Quality and Student Achievement: A Review of State Policy Evidence”, Linda Darling-Hammond, Education Policy Analysis Archives vol 8 no. 1, 2000
And again:
Teachers’ effectiveness appears strongly related to the preparation they have received for teaching.
“Does Teacher Preparation Matter? Evidence about Teacher Certification, Teach for America, and Teacher Effectiveness”, Linda Darling-Hammond et al, available here.
(This paper refutes the proposition that teachers don’t really need training in how to teach, what they need is strong background knowledge of content. Young people with degrees in various subjects were recruited as part of the “Teach for America” program in the US and given a few weeks of training and then sent to schools where the majority of students were from “minority” backgrounds.)
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Museums and Schools: the digital revolution and its consequences. This was one of the papers delivered at the Museums and the Web conference in Indianapolis earlier this year. A link to the site for that conference takes you to the video of a talk by Maxwell Anderson, now director of the Indianapolis Museum of Art.
The past fifteen years of the digital revolution have seen a transformation of cultural content and experiences through the use of new information and communication technologies (ICTs) such as the Web. These technologies have radically changed the types of content that are created and how it is distributed and used. The chains of connection from originating source to end user have been remade so as to be completely different from those of less than a generation ago.
The effects of these ‘disruptive technologies’ has arguably been most profoundly felt in the cultural and informational industries: news, entertainment and education. In the publishing, broadcasting and recorded music industries, the landscape has been completely reworked by the new digital supply chains and the business models that they enable. Those content producers and providers that have not embraced new models for distribution on-line have been usurped or have withered where they stood.
“Building Digital Distribution Systems For School-Based Users Of Museum Content: New initiatives in Australia and Canada”, Darren Peacock, University of South Australia, Australia; Stuart Tait, The Le@rning Federation, Australia; Corey Timpson, Canadian Heritage Information Network, Canada, In J. Trant and D. Bearman (eds). Museums and the Web 2009: Proceedings. Toronto: Archives & Museum Informatics. Published March 31, 2009.
Museums and Audiences: a challenge: Thomas Campbell, the new director of the Metropolitan Museum of Art in New York, says that engaging visitors who don’t feel comfortable is one of his primary challenges. “There is an enormous potential audience that simply isn’t coming here,” he says. “They come for school trips, but it wouldn’t occur to them to come again. Without sacrificing standards, we need to remind people that coming to the museum is not a big deal. You’re not taking a test. You don’t have to prove you know about the artists. It’s just fun.” Extract from “Reshaping the Art Museum” by Robin Cembalest in Art News June 2009
OWL’S HOOTS NO. 4
Saturday, May 2nd, 2009
Owl’s Hoots No. 4 – 3 May 2009: Human origins, new species of animals from Papua New Guinea highlands, President Obama speaks about returning science to its proper place. And advice from Delta Airlines CEO: a matter of judgment, an essential skill in short supply. Two important birthdays!
Human Origins: In the AAAS weekly magazine Science for 1 May 2009 (Vol. 324. no. 5927, p. 575) an international team of scientists led by Sarah Tishkoff from the University of Pennsylvania reports on a study of genetic material from 113 populations of Africans from across the continent. The study finds Africans to have been descended from 14 ancestral populations, which often correlate with language and cultural groups. All hunter-gatherers and pygmies in Africa today shared ancestors 35,000 years ago. East Africa was the source of the great migration that populated the rest of the world. The team also found that African-American individuals, on average, to have mixed ancestry from all over western Africa, which will make it difficult to trace roots to specific ethnic groups.
In BBC News Online 1 May 2009 Victoria Gill gives a brief summary.
New species of animals found in Papua New Guinea: Numerous reports summarise a Conservation International (CI) led Rapid Assessment Program (RAP) expedition to Papua New Guinea’s highlands wilderness by scientists from Papua New Guinea and the University of British Columbia (UBC) and Montclair State University. The expedition discovered numerous new species amongst the 600 species collected. Included were 50 spiders new to science including a new Jumping Spider. The three new frogs include a tiny brown frog with a sharp chirping call (Oreophryne sp.), a bright green tree frog with enormous eyes (Nyctimystes sp.), and a torrent-dwelling frog that has a loud ringing call (Litoria sp.).
President Obama speaks to the US National Academy of Sciences: Here are a few extracts from President Obama’s speech of April 27; there are several sources for this speech. (Obama honored a special education teacher and former police officer at the White House on April 28 as the 2009 National Teacher of the Year.)
“At such a difficult moment, there are those who say we cannot afford to invest in science, that support for research is somehow a luxury at moments defined by necessities. I fundamentally disagree. Science is more essential for our prosperity, our security, our health, our environment, and our quality of life than it has ever been before.”
“I believe it is not in our character, the American character, to follow. It’s our character to lead. And it is time for us to lead once again. So I’m here today to set this goal: We will devote more than 3 percent of our GDP to research and development. We will not just meet, but we will exceed the level achieved at the height of the space race, through policies that invest in basic and applied research, create new incentives for private innovation, promote breakthroughs in energy and medicine, and improve education in math and science.”
“The pursuit of discovery half a century ago fueled our prosperity and our success as a nation in the half century that followed. The commitment I am making today will fuel our success for another 50 years. That’s how we will ensure that our children and their children will look back on this generation’s work as that which defined the progress and delivered the prosperity of the 21st century.
“This work begins with a historic commitment to basic science and applied research, from the labs of renowned universities to the proving grounds of innovative companies.”
“… scientific innovation offers us a chance to achieve prosperity. It has offered us benefits that have improved our health and our lives — improvements we take too easily for granted. But it gives us something more. At root, science forces us to reckon with the truth as best as we can ascertain it.
And some truths fill us with awe. Others force us to question long-held views. Science can’t answer every question, and indeed, it seems at times the more we plumb the mysteries of the physical world, the more humble we must be. Science cannot supplant our ethics or our values, our principles or our faith. But science can inform those things and help put those values — these moral sentiments, that faith — can put those things to work — to feed a child, or to heal the sick, to be good stewards of this Earth.”
Lessons from US Airlines: One would not generally look to US airlines, many of which are in Chapter 11 bankruptcy protection, for lessons. Unless it is Southwest Airlines. However, in “He Wants Subjects, Verbs and Objects”, Adam Bryant (New York Times April 25, 2009) reports an interview with Richard Anderson, chief executive of Delta Air Lines. Some extracts:
The most important leadership lesson learned: “I’ve learned to be patient and not lose my temper. And the reason that’s important is everything you do is an example, and people look at everything you do and take a signal from everything you do.”
Other things learned: “You’ve got to be thankful to the people who get the work done, and you’ve got to be thankful to your customers. So, I find myself, more and more, writing hand-written notes to people. I must write a half a dozen a day.”
Hiring: “Typically, when you’re hiring a vice president of a company, they already have the résumé and they already have the experience base. And so what you’re trying to find out about are the intangibles of leadership, communication style and the ability to, today, really adapt to change.
“… I like to ask people what they’ve read, what are the last three or four books they’ve read, and what did they enjoy about those. And to really understand them as individuals because, you know, the résumés you get are wonderful résumés. Wonderful education, great work history. So you have to probe a little bit deeper into the human intangibles, because we’ve all seen many instances where people had perfect résumés, but weren’t effective in an organization.
“So it’s not just education and experience. It’s education, experience and the human factor. The situational awareness that a person has and their ability to fit into an organization and then be successful in the organization. It’s a whole series of intangibles that are almost gut instincts about people.”
Recruitment, like everything else that is important, is a matter of judgment!
Judgment: It’s in extremely short supply! I keep a list of poor judgments concerning people who have turned out to be successful, like J.S Bach. The latest two on my list are author David Gutterson (“Snow Falling on Cedars” and “East of the Mountains”) and Australian composer Peter Sculthorpe. Gutterson’s book “Snow Falling on Cedars”, about Japanese Americans in a small island in the US in World War 2, was turned down by many publishers: it has sold millions of copies and been translated into many languages.
Peter Sculthorpe’s String Quartet No. 6 was described by a critic as sounding like an elephant dragging [something across a tiled roof]. But, along with his Sun Music, the piece led to a contract with Faber Music, a rare honour! (Sculthorpe is interviewed by a number of people including Phillip Adams on “Late Night Live” and Andrew Ford on “The Music Show” as he approaches his 80th birthday!)
Pete Seeger turns 90 today (3 May). Seeger was sentenced to a year in prison for contempt of Congress – he refused to sing for the House Committee on Un-American Activities (HUAC) in August 1955 and he remained on a network television blacklist until the late 1960s, but the verdict was reversed in 1962. At the conclusion of the concert for the inauguration of President Obama, Seeger performed, “This Land is Our Land”.
Next week: More nonsense about the “International Museum” and global climate change: what value are the governments of nation states?
OWL’S HOOTS NO. 2
Thursday, April 2nd, 2009
Hoots No. 2 - 2 April 2009: A renaissance quotation about critics which may be just as valid today, caterpillars welcomed into the nests of ants. And the value of an MBA and the nature of managerialism revealed.
Beware of Critics: In Ingrid Rowland’s book ‘Giordano Bruno Philosopher/Heretic’ (Farrar, Strauss and Giroux, New York, 2008) there are two quotations from John Florio (1553 - 1625) who was an accomplished linguist and lexicographer, a royal language tutor at the Court of James I, a probable close friend and influence on William Shakespeare and the translator of Montaigne. Here is one:
“As for critiks I accompt of them as crickets; no goodly bird if a man marke them, no sweete note if a man heare them, no good luck if a man have them; they lurk in corners, but catch cold if they look out; they lie in sight of the furnace that ryes others, but will not come neare the flame that should purifie themselves: they are bred of filth, and fed with filth, what vermin to call them I know not, or wormes or flyes, or what worse?”
I have drawn attention to critics before.
Next week, Florio’s view of scholars.
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Managerialism buried (I wish): The second most important issue which surfaced this week, so far as I am concerned, is managerialism. (The first continues to be global climate change, carbon emissions trading and related matters, such as renewable energy and energy efficiency.)
ABC Radio National’s Stephen Crittenden reported an outstanding program on MBA’s (“Mostly Bloody Awful”) and along the way gave some references to outstanding research papers and popular articles on the subject.
The key points:
In the words of Henry Mintzberg, Professor of Management Studies at McGill University in Montreal (and author with, Robert Simons and Kunal Basu of “Beyond Selfishness”, MIT Sloan Management Review, 44/1, Fall 2002),
“Management is not a science, it’s not a profession, it’s a practice; you learn it by doing it.” (Art Gallery of New South Wales director of 30 years Edmund Capon said as much a couple of years ago; what can one say about Mr Capon’s wisdom? Clearly he deserved to have that $16 million dollar painting by Cezanne bought to commemorate his 30 years at the Gallery!) However!
According to Professor Rakesh Khurana (of Harvard Business School), “Whilst university–based business schools started out with the intention of creating management as a profession, one in which managers would largely put the interests of society and the interests of the economic welfare of their firm before their own individual interests, this changed. Over a period of several decades this at first was neglected and then eventually abandoned. It was replaced by a very different type of orientation, shareholder maximisation. The manager became merely a hired hand of shareholders.”
According to Will Hopper, joint author with his brother of “The Puritan Gift”, the story of how the Puritans built America, the influence of Frederick Taylor (founder of Scientific Management theory, or Taylorism, and “the first management consultant”) led to business schools becoming obsessed with numbers and measurement. Management became a science that could be studied in a university.
“The emphasis in business shifted from people to figures and from quality to quantity. Talk was about the bottom line, employees became human resources, and the influence of the accountant increased dramatically. “Domain knowledge”, understanding of the business in all its facets (and the industry) was no longer so relevant. The business school MBA graduate emerged able to run any business. Companies are run through the accounts department. The characteristic of management became improving the numbers, not improving the product.”
All of this led to ‘heroic’ leadership, the view of humans as ‘economic man’ driven by self-interest, and therefore requiring oversight and ratings of performance, and the view that markets eventually resolved all conflicts involved in exchange of wants and needs: organisations only had utility if their costs in managing transactions were less than would otherwise obtain. In short wedges were driven between wants and needs and leaders and everyone else. Sets of fabrications, amongst other things about efficiency and effectiveness (which were conflated) and prosperity, rationalised the conduct of organisations.
In the view of management researchers Fabrizio Ferraro, Jeffrey Pfeffer & Robert I Sutton (in “Economics Language And Assumptions: How Theories Can Become Self-Fulfilling”, Academy of Management Review, 30/1, p8-24, January 2005), social science theories can become self-fulfilling by shaping institutional designs and management practices, as well as social norms and expectations about behavior, thereby creating the behavior they predict. They also perpetuate themselves by promulgating language and assumptions that become widely used and accepted.
An essay with more detail on this will follow.
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Caterpillars and Bowerbirds, evolution at work: The Science Show (on ABC Radio National for 21 March) dealt with caterpillars welcomed into ants’ nests and Satin bowerbirds singing and dancing to robot female bowerbirds.
Professor Jeremy Thomas, Professor of Ecology & Professorial Fellow of New College University of Oxford UK was interviewed by Chris Smith (the BBC’s “naked scientist”). Thomas has found that invading caterpillars, normally snapped up with relish by ants, have managed to con their hosts. They have produced a chemical which mimics that produced by the ants. This is so successful that the ants carry them into he nests and feed them, Indeed in times are really tough, the ants kills their own grubs and feed the caterpillars. But they do better than that: the caterpillars produce sounds which are the same as those produced by the queen ants. Thomas and his team were able to place tiny microphones inside ants’ nests in t eh laboratory. “when we played back the sounds of the chrysalis to the ants, we found that the ants were reacting to the miniature speakers in exactly the same way as when we played queen ant sounds. In fact, if anything, they were behaving in more extreme forms and it attracted more ants and they sat on it and behaved almost as if they were super-queens.”
On the same program Robyn Williams interviewed Dr Gail Patricelli, Assistant Professor at the University of California, Davis “who has designed robots to look very much like satin bowerbirds. At Wallaby Creek, near Brisbane, she dressed her robots to look like female birds. The males then sing and dance around the robot. This enables Gail to observe and study the signals exhibited by the male as they try to win the hand, or wing of the female. In order to be successful in courtship, it’s not just show, but the ability to interact socially and adjust behaviour in response to female signals and other behaviour during courtship.”
By the way, Professor Rick Shine (Sydney University) has found that (native Australian) Meat Ants are voracious predators of baby Cane Toads but pose no threat to other native frogs. What was the response of the Northern Territory? A spokesman on the news said, “This is nothing new! What we need is research which shows us how to put a gene for eating toads into Monitor Lizards”. Right!
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Next week: John Florio on scholars, museums in North America coping with financial turmoil, exploiting new buildings and revamping websites. And (held over) the British Government’s enquiry into the invasion of Iraq and possible consequences for the BBC.
This page, which should appear weekly, is an addition to the blogs page.